Kiera Pedley - Relationship Marketing,
As the CCO (Chief Caring Officer) and founding director of Binkd, Kiera has been using Social Media since 1999. In the days prior to Facebook, LinkedIn and Twitter, she connected women in business through her dynamic online networking communities, eventually creating Binkd – a portal and community for online business, educating women on Social Media, Internet Startups, Search Engine Optimisation, and Relationship Marketing.
She encourages a value driven, customer-centered, social media style, which delivers both short term return, and meaningful long term business results. Kiera’s business insights have been featured in Inc. Magazine, Lifestyle Communities, and the Bub Hub.
Kiera believes that customer relationships are the cornerstone of successful business, and that social media is a tool for developing powerful connections, building meaningful business relationships, and engaging with our customers on a personal level. She teaches dynamic social media strategies as a “whole package” approach, being only one spoke in their marketing wheel.
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