A 25-year veteran of the marketing and advertising field, Janet Switzer is unique among experts as the woman who’s developed and executed the day-to-day income-generation strategies of many of the world’s top celebrity entrepreneurs. Jack Canfield of Chicken Soup for the Soul; Mark Victor Hansen, author of The One Minute Millionaire; personal finance expert David Bach; motivational speaker Les Brown; underground business guru Jay Abraham, and tapping-therapy founder Dr. Roger Callahan have all been her high-profile clients, among many others.

Today, she’s the #1 bestselling author of Instant Income: Strategies That Bring in the Cash for Small Businesses, Innovative Employees and Occasional Entrepreneurs. As well, she’s the New York Times and USA Today best-selling co-author of The Success Principles: How to Get From Where You Are to Where You Want to Be, published in 26 languages.  Her books, newsletters and training courses are read and used by businesspeople in more than 80 countries. And her popular small business column is syndicated to more 220 media outlets worldwide.

Unlike other experts who merely conjure up good ideas, Miss Switzer actually produces the ads, letters, scripts, response devices and other marketing vehicles that transform good strategies into great profits. She’s executed hundreds of low-cost, profit-proven strategies for companies in the consulting, hi-tech, manufacturing, service, retail, publishing and training fields. And she’s counseled more than 50,000 companies and entrepreneurs worldwide in generating immediate revenue and securing long-term success in their small business. 

Miss Switzer has traveled to nearly every continent speaking to thousands of entrepreneurs, independent sales professionals, corporate employees and industry association members on the principles of success and income generation.

Miss Switzer has been a widely published journalist and is a former columnist with Nightingale-Conant’s AdvantEdge magazine and Training Magazine (Asia Edition). She’s been featured in the Wall Street Journal, USA Today, the New York Times, Time Magazine, US Weekly, Entrepreneur Magazine, Publisher’s Weekly, Metropolitan Magazine, Costco Connection and countless other periodicals and newspapers.